Ceva aimed to make a strong impact at the ESVD congress in Gothenburg during the launch of a major product: the new DOUXO S3 ear lotion. In a highly competitive dermatology environment, reinforcing Ceva’s expert image was central to the event’s success.
Create a standout launch event that strengthens Ceva’s dermatology expertise, engages veterinary participants, and supports the wider DOUXO range in a competitive market context.
Wolf designed a bespoke, highly immersive symposium experience structured like an adventure “inside the ear canal,” inspired by adventure movie codes. Delivered in PowerPoint® with integrated Wooclap® interactions, it combined strong storytelling, audio-visual atmosphere, and audience participation. Wolf also provided reinforced project management and KOL support—from content creation to final rehearsals—and on-site presence in Sweden. A complete pre/post communication package supported engagement, and a technical partner was selected and coordinated to film the full event, with post-production and an edited, sequenced replay.
A successful event with positive feedback from veterinary participants attending on-site!
Innovation
The immersion extended beyond the slides to the venue setup and speaker styling; visuals were reused for Ceva’s congress booth branding.
