Reading time : 5min Transforming adult learning through AI In the animal health sector, AI could revolutionize the way professionals continue their …
Organising e-learning modules in animal health training
- 4 min
Reading time : 4min
Digital training for your animal health employees must take into account the real-life conditions of your learners. E-learning modules will often be completed between consultations, or between commercial visits. Keep in mind the attention span of your audience in those moments to maximise comprehension.
Our pedagogical experts can confirm this: the secret to training in e-learning success is to focus on short, simple and pragmatic modules.
Simplicity doesn’t mean ease. It is more difficult to make something simple, than to be complicated. By keeping it simple, you are pedagogical and make sure that your learners are fully understanding the message you want to convey to them.
Ask yourself: “If there was only one notion that learners would acquire, what should it be?”
This will help you to focus on the essentials and provide content that is most useful to learners. When creating your content, always remember the main purpose of the training and the educational purpose of each module….
It is by going straight to the point that you will best result in the acquisition of new skills, whether it is a new process, or the memorisation of the characteristics of a new product.
Think of your approach in a pragmatic, non-exhaustive way: focus on the practical applications of your training.
To make sense of your content, here are some critical questions to ask yourself at the beginning of your project:
Put your learners in a real situation rather than taking the content to them academically. They will feel more engaged and will find it easier to implement their learning in the future. You can explore theoretical knowledge applications with blended learning, for example.
“I hear and forget, I see and I remember, I practice and I understand.” (Confucius)
Sometimes a drawing is better than a long speech! Use the power of your audience’s visual memory: a striking illustration, a graph, a diagram…… Our pedagogy experts say that it is often easier to complicate approaches than to simplify them to better understand them. So don’t be afraid to go to the extreme!
The time for modules of several tens of minutes (or even more than an hour) is over…. How can we keep the attention of learners, especially the younger generations, for such long periods of time?
The solution is to split your content. This practice also applies to other forms of digital learning, such as webinars, but also to face-to-face training!
2 minutes 53: This is the average time a user spends in front of a YouTube video® before clicking on the next.
The ability of the general public to concentrate is declining and must be taken into account in the way educational pathways are conceived. Learners like to have more and more information and switch from one content to another constantly: they are no longer programmed to stay 40 minutes in front of the same video, however interactive it may be.
It’s up to you to adapt to them and not the other way around!
How do you set the optimal duration of e-learning module? This depends on different factors: the degree of interaction, how you approach a subject….
Today, it is psychologically more acceptable to follow six ten-minute modules, than a single one-hour module. For most online training courses for animal health professionals, we recommend creating modules of no more than ten to twelve minutes.
If you have content that seems too long to be processed in a short module, then the solution is simple: split your content into multiple small modules! The extreme trend is micro-learning: information per module, which can be viewed in seconds.
Showing the estimated duration of your module is not always a good idea. Indeed, how would you react if you spent 25 minutes on a module that is displayed with a duration of 12 minutes? Let your learners be free of their journey and go at their own pace thanks to free navigation!
Good practice advised by our online learning experts: test your modules with a sample of your audience. This is the best way to evaluate whether your modules have the right duration! This is the advantage of iterative development methods: learners are integrated into the development team upstream which will further increase the relevance of your training!
The branching scenario (arborescent scenario or trendy scenario) is a powerful concept in e-learning. It allows us to combine gamification with the advice given above: to remain pragmatic and divide the learning into small modules….
The branching scenario is an educational course in which one makes the learner an active participant in their training. The choices they make or results to exercises have real consequences on their course journey (for example, their answers lead them to one activity rather than another).
In Animal Health, branching scenarios can come in different forms:
Since it puts the learner in a situation that they will face in the future, a branching scenario is a successful pedagogical method that has concrete advantages:
To see some examples of our achievements with a model of branching scenario, you can visit our portfolio.
With simple, pragmatic, and engaging modules, your e-learning training has every chance to seduce your audience! Now you can take a closer look at the choice of animations and interactions, and, if you haven’t already, ask yourself about your audience and its navigation to customize your online training..
At Wolf Learning Consulting, we are 100% specialized in the training of animal health stakeholders. We can bring knowledge and practical understanding of the sector and educational expertise to accompany you in your training strategy.
Come and discover our team of passionate experts (https://www.wolf-learning.com//fr/equipe/) or contact us (https://www.wolf-learning.com//fr/contact/) to discuss your next project!
Read next
Reading time : 5min Transforming adult learning through AI In the animal health sector, AI could revolutionize the way professionals continue their …
Reading time : 4min Benefits of user testing UX User experience will impact learners’ motivation and success. E-learning that’s designed to optimize …
Reading time : 5min Transforming your L&D approach: a major challenge Why work on training and development within your company? Because the …
Would you like personalised guidance ?
© Wolf Learning Consulting 2022
Learning project leader
Since 2000, Franck has been working in the field of digital learning for digital training agencies, e-learning solution publishers, SMEs and training organisations. Innovating and improving learning experiences using digital technology is what led him to join Wolf Learning.
INTERESTING FACT : Franck has been interested in permaculture for 5 years now and he is aiming for food self-sufficiency, which is no mean feat!
Learning solutions consultant
Matt joined Wolf to take charge of the commercial development of the agency. With 14 years of experience in Animal Health, firstly as a Sales Rep’ then Regional Director, Matthieu will be your first contact to define your project, specify your educational objectives and assist you in the definition of the solution best suited to your needs.
INTERESTING FACT : His motto: “Have fun at work! “. Do not hesitate to contact him to spice up your training in Animal Health!
Learning project leader and medical writer
After a few years as veterinary surgeon in small animals practice, Bénédicte spent a decade as a veterinary consultant for an e-commerce website in the digital support of pet owners. Benedicte joined Wolf in early 2022 following her intuition that communication and sharing her veterinary knowledge could help improve the relationship between humans and animals.
INTERESTING FACT : Benedicte has a cat with whom she communicates a lot, it is not necessary to speak the same language to understand each other. So many things go through emotions!
Learning project manager and medical writer
Charlotte is a qualified, registered veterinary nurse. She spent 11 years nursing and has a wide range of experience from small animal, mixed practice, referral hospitals and emergency clinics. Charlotte made the transition to Wolf in January 2018 bringing her wealth of veterinary industry experience with her.
INTERESTING FACT : Charlotte is a Dachshund enthusiast and has 2 of her own at home, miniature dachshunds Minnie & Sweep.
Learning project leader and medical writer
Charlotte’s main peculiarly is to ask unusual questions. Her dual passion for technology and animal health led Charlotte, a veterinarian, to come and start her career at Wolf. Her ambition is to revolutionise the animal health sector and stimulate innovation. For her, innovation is the courage to change.
INTERESTING FACT : Charlotte is a double agent working for KATS, a secret organization who is aiming to dominate the world. She is secretly perfecting her video editing skills to launch the next KATS tsunami on the web…
Learning project leader and medical writer
Jonathan is a veterinary surgeon with five years experience in small animal practice. Having enjoyed his time in clinic, Jonathan decided he wanted to make a transition to something more creative while still making use of his knowledge in the industry.
INTERESTING FACT : Jonathan loves to cook and can be found all year round in his garden by the BBQ…. often under an umbrella.
Learning project officer
Coming from a background in journalism and equipped with a master’s degree in media engineering for education; Guylene has spent 8 years in french universities supporting teaching teams to use and develop technologies for their programs. She enjoys discovering new subjects, curating content and transferring this knowledge to other people. Diving into the world of animal health has allowed Guylene to do just that.
INTERESTING FACT : Guylene is allergic to cats, which does not prevent her from knowing everything about cats from working at Wolf.
Learning solutions consultant
Julie has more than 20 years’ experience in learning and design in science and technology sectors, including managing and designing high profile global learning projects for healthcare. She has a post-graduate diploma in Instructional Technology and loves working with clients and leading production teams to create the best possible learning strategy.
INTERESTING FACT : Julie owns a white husky called Farley and a cat called Kitty. She is a volunteer trainer at her local dog club, and when not out and about she loves to knit and crochet.
Senior learning project leader and intructional designer
Lynne has been working in the field of learning and development since 2013, initially with the police and then with one of the largest automotive companies in the world. She has a passion for animal health and brings a wealth of knowledge and experience of the full learning cycle and managing complex learning projects, as well as being skilled in the use of many authoring tools.
INTERESTING FACT : Lynne discovered a previously unknown talent for coloured-pencil drawing during the COVID-19 lockdown, and now spends her free time creating animal and human portraits.
Development team leader
David is a digital creative from the 80’s. He loves everything related to design, innovation, mobile marketing and he feels a true devotion for Motion Design. He’s been working in the communication field for more than 10 years and built his strong experience in well known and awarded agencies, such as Australie, Wunderman and UserADgent participating in international projects with millions of views.
INTERESTING FACT : David’s little weakness is hacking Storyline!
Senior e-learning developer
After writing and illustrating her own book, aged just 9 years old, Joanna knew from a young age that she had a creative and artistic flair! She has worked with most of the successful e-learning companies across the UK and has been sharing her creativeness by building content at Wolf since July 2017. Joanna is a proud winner of the silver award for Learning developer of the year 2018.
INTERESTING FACT : If Joanna wasn’t e-learning developer she would breed Kromfohrländer dogs.
Graphic designer
With a background in visual arts and a passion for animal health, Miruna joined Wolf to help bring to life all the daring ideas of our instructional designers. She is a graphic designer with experience in the e-learning industry, and her focus is on improving the learning experience for users by integrating new creative solutions and technology in the mix..
INTERESTING FACT : Miruna is a movie geek, and she loves spotting movie references in her daily life. Her favorite phrase is “This reminds me of a movie”, so chances are she will use it in every conversation.
Learning experience developer apprentice
Damian is a self-taught creative, previously coming from an internal IT support role. He’s passionate about technology, creativity, psychology, learning, animals, and finding solutions for people, all of which drew him to Wolf.
INTERESTING FACT : Damian is fascinated by different languages and cultures; he’s self-taught in Japanese and has previously dabbled in elementary Swedish, Korean, French, and Italian.
Leader – consultant en solutions de formation
Matthieu nous a rejoint pour prendre en charge le développement commercial de l’agence. Fort d’une expérience de 14 années en Santé Animale au contact des vétérinaires praticiens, d’abord en tant que Délégué Vétérinaire puis Directeur Régional, Matthieu sera votre premier contact pour définir vos projets, préciser vos objectifs pédagogiques et vous accompagner dans la définition de la solution la plus adaptée à vos besoins.
À SAVOIR : Sa devise : « Prendre du plaisir au travail ! » Alors n’hésitez pas à le contacter pour réveiller vos formations en Santé Animale !
Un mot pour résumer Grégory : la passion… La passion pour les équipes (‘’La meute », comme il aime les appeler), les clients et leurs marques, les projets, les produits, les nouvelles technologies et surtout la manière dont la formation peut être un levier de performance.
À SAVOIR : Grégory a démarré sa carrière professionnelle au contact des éleveurs de chiens et de chats et reste très attaché à ce monde de… passionnés !
Apprenti développeur d’expérience d’apprentissage
Damian est un créatif autodidacte, qui occupait auparavant un poste de support informatique interne. Il est passionné par la technologie, la créativité, la psychologie, l’apprentissage, les animaux et la recherche de solutions pour les gens, autant de sujets qui l’ont attiré chez Wolf.
À SAVOIR : Damian est fasciné par les différentes langues et cultures ; il a appris le japonais en autodidacte et a aussi des notions en suédois, coréen, français et italien.
Graphiste
Avec une formation en arts visuels et une passion pour la santé animale, Miruna a rejoint Wolf pour aider à donner vie à toutes les idées audacieuses de nos concepteurs pédagogiques. Graphiste expérimentée dans le secteur de l’apprentissage en ligne, elle s’attache à améliorer l’expérience d’apprentissage des utilisateurs en intégrant de nouvelles solutions créatives et technologiques.
À SAVOIR : Miruna est une passionnée de cinéma, et elle adore relever des références à des films dans sa vie quotidienne. Sa phrase préférée : “Ça me rappelle un film”. Il y a de fortes chances qu’elle l’utilise dans toutes les conversations.
Après avoir écrit et illustré son propre livre à l’âge de 9 ans, Joanna a su dès son plus jeune âge qu’elle avait un flair créatif et artistique ! Elle a travaillé avec la plupart des grandes agences de e-learning au Royaume-Uni et partage désormais sa créativité avec les équipes de Wolf et nos clients depuis juillet 2017. Joanna a remporté le prix « Silver Award » du meilleur développeur E-learning de l’année 2018 au Royaume-Uni.
À SAVOIR : Si Joanna n’était pas une développeuse e-learning, elle élèverait des chiens Kromfohrländer.
Chef d’équipe développement
David est passionné par le design, l’innovation et l’animation. Fort de 10 ans d’expérience en collaboration avec de grandes agences, telles que Australie, Wunderman et UserADgent, il apportera aussi bien son expertise en ergonomie que techniquement. C’est aussi un fin cuisinier!
À SAVOIR : Son pêché mignon, tordre Storyline!
Chef de projet – ingénieur pédagogique
Julie a plus de 20 ans d’expérience dans l’ingénierie de formation dans les secteurs de la science et de la technologie, et a également une grande expérience dans la gestion de projet internationaux dans le domaine de la santé. Elle est titulaire d’un Master en ingénierie pédagogique et aime beaucoup accompagner les clients et leurs équipes pour créer les meilleures stratégies de formation possibles.
À SAVOIR : Julie possède un husky blanc appelé Farley et un chat appelé Kitty. Elle est bénévole au club canin local et, lorsqu’elle n’est pas en déplacement, elle aime tricoter et faire du crochet.
Chef de projet – ingénieur pédagogique
Lynne a travaillé dans le domaine de l’ingénierie de formation pendant plus de huit ans, d’abord pour les compte de la police, puis pour un constructeur automobile mondialement connu. Elle est passionnée par la santé animale et apporte désormais ses connaissances et son expérience en ingénierie pédagogique et en gestion de projets complexes, en partageant ses compétences dans l’utilisation de nombreux outils de création de contenus pédagogiques.
À SAVOIR : Lynne s’est découvert un talent, jusqu’alors caché, pour le dessin au crayon de couleur pendant le confinement, et passe maintenant son temps libre à créer des portraits d’hommes, de femmes et d’animaux.
Learning project officer
Issue d’une formation en journalisme, et diplômée d’un master en ingénierie des médias pour l’éducation, Guylene a travaillé pendant 8 ans dans des universités françaises, accompagnant les équipes pédagogiques dans l’usage et le développement des technologies pour l’enseignement. Elle aime découvrir de nouveaux sujets, mettre en forme ces connaissances et les transmettre à d’autres personnes.
À SAVOIR : Guylène est allergique aux chats, ce qui ne l’empêche pas de tout savoir sur le chat depuis qu’elle travaille chez Wolf.
Jonathan est vétérinaire avec 5 ans d’expérience en clientèle canine. Après avoir apprécié son temps en clinique, Jonathan a décidé de passer à quelque chose de plus créatif tout en continuant à utiliser ses connaissances du secteur vétérinaire.
À SAVOIR : Jonathan adore cuisiner et peut être trouvé quelque soit la période de l’année dans son jardin près du barbecue… souvent sous un parapluie.
Chef de projet – rédaction médicale
L’identité de Charlotte est de poser des questions inhabituelles. La double passion pour la technologie et la santé animale a amené Charlotte, vétérinaire, à venir débuter sa carrière chez Wolf. Son ambition est de bouleverser le secteur de la santé animale et de stimuler l’innovation. Pour elle, l’innovation est le courage de changer.
À SAVOIR : Charlotte est un agent double travaillant pour KATS, une organisation secrète qui vise à dominer le monde. Elle perfectionne secrètement ses compétences en montage vidéo pour lancer le prochain tsunami KATS sur le Web …
Chef de projet – rédaction médicale
Charlotte est assistante vétérinaire de formation. Elle a passé 11 ans au contact des animaux de compagnie, dans des contextes aussi variés que les petites cliniques mais également et les centres hospitaliers proposant une activité en référé. Charlotte a rejoint Wolf en janvier 2018, apportant avec elle sa grande expérience de l’industrie de la santé animale.
À SAVOIR : Charlotte est une fan des teckels et en possède deux à la maison : Minnie & Sweep.
Chef de projet – rédaction médicale
Après une expérience de quelques années en clientèle canine, Bénédicte a passé une dizaine d’années comme vétérinaire conseil pour un site de E-commerce dans l’accompagnement digital des propriétaires d’animaux. Bénédicte a rejoint Wolf début 2022 en suivant son intuition que la communication et le partage de ses connaissances vétérinaires pouvaient contribuer à améliorer les relations entre l’humain et l’animal.
À SAVOIR : Bénédicte a un chat avec qui elle communique beaucoup, il n’est pas nécessaire de parler le même langage pour se comprendre. Tellement de choses passent par les émotions !
Director
A word to summarise Grégory: passion … Passion for the team (“The pack”, as he likes to call them), the customers and their brands, the projects, the products, new technologies and especially the way in “which learning can be a performance lever.
INTERESTING FACT: Grégory started his professional career as a Veterinarian in contact with dog and cat breeders. Today he remains very close to his passion in the world of animal health.
